#TGIF – The Grind Includes Friday – You got it! I ♥ doing these #WeekendCalltoAction segments as I attempt to help LO’s across the country learn how to build a pipeline.  I give out viable activities that any LO can do to help themselves gain more leads, close more business, and connect with more referral partners.

Someone at the beginning of your career told you to “Go wide” with Realtors, and to network with them to gain a referral partnership that can help your pipeline.  Most LO’s do this, however, most miss the boat on when to go after different pillar referral partners, or to even do it at all.  I talk to a lot of LO’s with various levels of experience all the time.  And the one common denominator is that the successful one’s have multiple “types” of referral partners in their own roster.  It’s NOT just Real Estate Agents.

I suggest you do the same, and do this EARLY in your career.  You should be networking with all types of pillar partners, like CPA’s, Financial advisors, maybe a credit repair person, insurance agents, of course RE Agents, builders, attorneys’, heck even carpet cleaning services, moving services and inspectors.  I would have a spread sheet I develop with tabs for each and make it a goal to add 5 in each category quarterly.  lol

The key to all this is TIMING!  My advice is to follow trends.  You see right now we are in December, and at the end of the year each year is the time more divorces are filed than any other time of the year.  Most states have a waiting period and typically it’s 6 months.  Start following up and engaging with this pillar partner now.  Then in late FEB early March follow up, and in June July in the heart of purchase season you could add some refi’s to your pipeline when someone’s divorce is finalized and needs assets split.  No matter how you look at it each and every one of these pillar partners has a prime time.  Use these trends to engage and partner with them.

Want to learn to do this online and how to social sell at a whole new level to increase pillar partners?  This is what I teach LO’s to do.  And those doing it are KILLING it, they are not slow.  They are implementing #TheBLUEPRINT! You can too, hit me up or CLICK HERE! #SellWell