Tag Archives: Mortgage Tools

Mortgage Originators

Thursdays Thoughts -Rates and Amortization!

Video Leave a comment

#ThursdaysThoughts – Rates and Amortization! There’s two ways someone can “save” money on mortgages.  One is through extending the term, and lowering the interest rate.  Another way is by shortening the term, and/or lowering the interest rate.  Yes rates, let’s talk about historical facts for a minute.  We are close to the lowest rates have ever been, period.  If your clients are seeking to “save” money, debt consolidation and elimination of mortgage term is a great way to go.  What I mean, is show your clients even if in the recent past they did a loan with you, that you could potentially help them access equity and or shorten their term, all due to where rates are today.

Did you know what is called “Re-Casting” can be done 1 time a year by all major servicers?  If your clients want to put a large amount down (10k or greater) on the principle of their loan, the new payments can be based on the time left and the new balance.  That’s called “Re-Casting”.  And is something all servicers will do as a courtesy 1 time a year.  Many LO’s do not teach this or even know about it.  But it’s a great way for someone whom is proactive to pay off their home fast.  ↓ #SalesJUICE

While somewhat elementary to those in the mortgage industry a long time, the problem lies that most LO’s do not house a database that actively monitors their rate and identifies opportunity to help others due to interest rate deductions.  Today I want to highlight #ThursdaysTool for you LO’s – STIKKUM – a way for you to monitor your past clients “rates” and to identify when they are in the market.  Not only do you get notifications when someone is shopping for a mortgage due to their mtg credit pull, but you can actively monitor for times like now when it’s best for you to reach out to your past clients to save them money monthly.  There’s touch points to service your clients like birthdays, and holidays that they can get customized letters and email follow up that remind them of you.  CLICK HERE to find out more about ways to make the most out of your past client pipeline, and be a #Lender4Life for your clientele.

As I always say –

#SellWell

Mortgage Originators

Whacked Out Wednesday – Want free tools to help you build a list?

Video Leave a comment

#WhackedOutWednesday – If you are not building a list and marketing to them you’re missing out on business.  Today’s tools out there are extravagant and each one has a subscription cost of a few hundred dollars at the least.  The good news is I have a marketing tip for you today to help this.  I absolutely suggest that you market to your clients daily, weekly, monthly, and do it in a fun way to Brand you.  Weather you send out letters (mailers), or simply go down a list you have on excel and email them manually.  I suggest you set yourself up to automate some aspects of your business.  Lead capture, and email campaigns go hand in hand.  And both can help you build a list and gain more business.

It is whacked out that each of these needed application costs so much, but it is what it is.  How I started was FREE, and you should too if you’re not doing any of this.  In today’s video I give two tips to use free applications to both capture leads with an interactive form you can advertise, and a way to build a free email campaign list.  My attempt to help you with solutions as always.  – Make it a great day – #SellWell

Workshop with Shawn? – Check it out, I put together this training that I was able to help individual Broker’s use to increase their business and now I’m helping others not in my network learn how.  You have Facebook Fan page but don’t get leads from it?  You don’t have a list built yet? No lead capture pages as suggested.  I can show you how to integrate these all on a Fan page and learn to push and pull your messages so you gain FREE leads.  It’s a work shop, and it’s the Blueprint guide to campaigning on Facebook with a Fan page.  Check it out below ↓

The Blueprint – Ultimate Facebook Fan page Marketing campaign guide
As Always – #SellWell
Mortgage Originators

Wonderful Wednesday – LO Tools galore

Video Leave a comment

#WonderfulWednesday – What happened to “Whacked Out Wednesday”?  Well it’s both today, in a Wonderful way!  A friend of mine asked me to train LO’s how to gain more business online, and I was able to refer to ton’s of tools I have readily available to help new LO’s.

What’s next, I’ll tell you! Never tell them your next move, show them.  Well, I have made this over a year ago, and have yet to publish it.  It will go live after Thanksgiving and my ultimate goal is to hub just about everything a LO would need in a tool box.  I’ve created these trainings to help train AE’s actually.  Now it’s been formatted to be more of a B2B guide for LO’s.  The “whacked out” part is I’ve been giving this value FREE to people for so long.  Some realize it, some do not.  But if your in Mortgages, my fan page is designed to be a tool box for you.  Go HERE and steal a bunch of pictures to use for your own advertising campaign.  You can also go to the group Sales Talk with Mortgage Pro’s to check out the files tab yourself.  Some of the links and tools will be taken down after the new year.  Grab your copies now!

The BLUEPRINT just started, and most don’t know where it’s going.  So here it is, a tool that can help LO’s expand with on-going marketing suggestions and campaigns to program weekly to gain free leads.  Yep, the whole enchilada! I already have the application flow sheets, the objection responses, the software tools to help, and cheat sheets galore to help LO’s calculate income or prescreen condos.  Now I’m placing more tools than ever before including creating a membership site for LO’s and Broker’s that want free strategies to implement weekly.

The early adopters and clients of the BLUEPRINT will see the most value.  As they will be added Free upfront.  Ongoing, this cost will be minimal, like 5 to 10 dollars a month if that.  My suggestion, get the BLUEPRINT now! I will help you learn to use social selling to a whole new level.  Even if you have a paid ad campaign, having organic traffic helps those ads perform.  This is what the BLUEPRINT does, it shows you how to set up a fan page and actually leverage it to gain leads.

So what are you waiting for? CLICK HERE to get started!!